On the beginning, there had been characterised Katowice Coal Holding Stock Company - one of the largest consumers of energetic media in Poland, which, in second part of 2002 year entered a competitive electrical energy market and for a number of years carries on process of optimising of its consumption. Subsequently there was talked over particular stages of rationalization of energetic media consumption. Much attention was dedicated to initiated program that refers to aspect of "daily quality and quantity controlling" and "monthly cost and financial controlling". There was shown its mission, objectives and peculiarity of its working in hard coal mining craft. The description of the energetic media management program is crowned with presentation of consumption level and gained effects in years 1996-2003 for particular energetic media. There has been proved that active management of energetic media returns positive financial results. Summation of Katowice Coal Holding, Stock Company activity in the field of media management in years 1996-2003 gives following reduction for one ton of produced coal: in unitary consumption of electrical energy by ~ 16,8 %, in unitary consumption of thermal energy by ~ 46 %, in unitary consumption of compressed air by ~ 29 %, in unitary consumption of drinkable water by ~ 38,2 %.